Luke Hurd

Luke is the Spark AR representative for Facebook Developers and helps facilitate global Facebook hackathons in cities such as London, New York, Chicago, and San Francisco. He was featured in Facebook’s 2019 F8 keynote, and Instagram routinely showcases his work as ways to effectively create AR experiences with high levels of usage and response. He is the Digital Immersion Director for Signal Theory, a marketing firm in Kansas City, Missouri specializing in human behavior.

Luke Hurd

Speaking Sessions & Workshops

(SOLD OUT) Spark AR: Developing AR for the masses

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Luke Hurd

(SOLD OUT) Spark AR: Developing AR for the masses

Luke Hurd Digital Immersion at Signal Theory
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Build and publish a AR experience in minutes - completely for free - that can be immediately accessed by 3.45 billion active users. Absolutely no scripting needed and no previous knowledge required. All beginners welcome.

This will essentially be two talks in one - the first piece will be around what Spark is, where it started and how I became involved, what sets it apart from other AR ecosystems, and why Facebook cares about it so much. The next will be a workshop where we build two effects together - one using a dynamic face mesh and the other using image target tracking. After that is simply a general discussion and Q&A.

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